Pesto spices up digital workplaces so remote work isn’t so … remote

As our working world sees more shifts to the metaverse, Pesto, formerly known as Pragli, is jumping in with its avatar approach to making remote work a little less lonely.

“Zoom fatigue” was real for Doug Safreno and his co-founder, Vivek Nair, who started batting around the idea for a company in 2019 and made it official a year later. Their idea is a digitally native human workplace where employees can customize an avatar in the workplace, with the idea that the avatar would take the place of video and be less fatiguing and more personable, CEO Safreno explained via email.

The “workplace” would have a variety of rooms created by the employees that would be organized spaces for audio-first collaboration that include screenshare, video, games or spatial features.